Role:
> Senior Designer
Delivered:
> Emoji presentation & rationale
> Emoji pack
Project Details:
The meteor. Twitter sent an emoji project to Atomic D where I began the initial explorations of a new emoji for the Mountain Dew + NBA collaboration for their 3pt Event (2019). It was necessary to capture the energy and fun of a 3pt shootout. There's a connection between athletes and spectators as a basketball nears the hoop. Using Mountain Dew visuals and brand guidelines we created these emojis for Twitter to launch on their platform. A few iterations were made but only 1 was nothing but net. In collaboration with my creative team we executed this fun project and saw it trending on Twitter. This fierce emoji was launched in late 2019 alongside the #MtnDew3pt on Twitters' platform.
Credits:
Creative Direction: Dickson Bueno
Designers: Jay Cariaga (Final Emoji)
Berlin Wall Falls 30th Emoji
Project Details:
Twitter commissioned Atomic D to create the emoji that would be launched to commemorate the fall of the Berlin Wall (30 year anniversary, 2019.) A unique set of emojis were created to mark this historic event that was a triumph of freedom. The initial creative direction was to represent the people and what could best be recognized as a connection to the Berlin Wall without rising it up visually after it has already fallen in reality. Graffiti was and is still a huge part of this memorable event. The Trabant was an iconic car not for being a great vehicle but is often seen as symbolic of the former East Germany. After a few iterations a stamp-like version was approved and launched.
This commemorative emoji was launched alongside these hashtags on Twitters platform: #Mauerfall, #Mauerfall30, #30JahreMauerfall
Credits:
Creative Direction: Dickson Bueno
Project Management: Janet Scott
Designer: Joel Velasquez
Project Details:
In an attempt to evolve the successfully used crescent + temple combo, we used the 5 point star to represent the essential elements of Muslim Faith. Alongside the moon which is a sign of times, seasons and feasts. This timeless combination brings forth historical contexts into a historical and colorful celebration.
This colorful emoji was launched May 2020 alongside these hashtags on Twitters platform:
#HappyEid, #EidalFitr, #idulfitri #lebaran #Eid #EidMubarak #Ramazan_Bayramı
#EidulFitr #Aidilfitri #ঈদ #ঈদ_#মাবারক #HariRayaAidilfitri, #EidSaeed
Credits:
Creative Direction: Brian T Nowac
Project Management: Gisela Fernandez
Designer: Joel Velasquez